Exploring the underlying drivers and connections helps me explain why something works the way it does. My background in econometrics has further strengthened this way of thinking and aligns well with Parcom’s approach, where analyzing causal relationships goes hand in hand with making strategic decisions and fostering entrepreneurship. The pragmatic mindset—where numbers and strategy come together with vision and trust—therefore resonates with me.

That same curiosity also shows in my free time: I love traveling to discover new places and cultures, experimenting in the kitchen, and I have a broad interest in sports, although football remains my favorite.

lukas.vannek@parcom.com