Royal Euroma has been in the herbs and spices market since 1899. Its mission is to be the leading customer-oriented partner in the area of flavours. The company’s focus is not only on quality spices, flavour development, and the expansion of its range of services but also on responsible entrepreneurship, and caring for people and the planet. Parcom’s investment has helped Euroma to set up a new production site in Zwolle and to acquire its industry peer Intertaste. As a result, the company is now better able to consolidate its leading market position.