Since its founding in 2007, Simpel has become one of the most trusted budget brands in mobile communications in the Netherlands. Offering straightforward SIM-only plans to both private and business customers, Simpel delivers on simplicity without unnecessary extras, all while using the country’s fastest and best-tested mobile network. During Parcom’s investment period, Simpel’s subscriber base grew from 400,000 to 1 million. Significant investments were made in expanding technical infrastructure and enhancing customer service to support this growth.